PerkTrails: Using the online algorithm to promote healthier digital interaction

PerkTrails is an app that aims to use the same incentive and reward principle of online algorithms in a healthier way to promote better online and offline habits. We aim to explore how the same algorithm that contributes to unhealthy digital addiction can be used in a different manner, enabling users to be digital in a more positive way that focuses on their wellbeing.

• Theme: Being Digital – exploring healthier digital habits. 
• Problem: Rising doomscrolling and passive digital consumption. 
• Impact: Mental fatigue and disconnection from real life. 
• Goal: Encourage joyful, creative offline engagement. 
• Solution: A playful, reward–based system to shift behaviour. 
• Users earn digital stickers/tokens for completing real–world activities. 
• Activities include: walking, cooking, learning new skills, socialising, etc. 
• Rewards build a personalised visual identity based on interests and values. 
• Approach: Positive reinforcement, not restriction or guilt.
• Outcome: Inspire small, meaningful shifts toward a more balanced, mindful life

How the app aims to help:

This app is designed to help individuals move away from the habit of doomscrolling and embrace activities that are more fulfilling, relaxing, or meaningful. It achieves this through an incentive-driven, reward-based sticker system. Users can earn stickers within the app, which unlock tangible rewards such as discounts or deals related to their chosen activity. The app also serves as a resource hub, guiding users who are interested in starting a new hobby by showcasing local resources, tools, and communities that can support their interests. By providing a structured framework and accessible rewards, the app makes it easier and less intimidating for users to take the first steps toward a new hobby and sustain their engagement over time.

Team members: Abhra Sengupta (Information Experience Design MA), Anusha Chanda (Design Products MA), David Altmeyer (Fashion MA), Ruby Read (Painting MA), Yibeijia Li (Ceramics and Glass MA)